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Head of Performance Marketing and Digital Job Opening In Cape Town – Now Hiring MUKuru


Job description

Mukuru is one of Africa's leading FinTech's, empowering millions to move money across borders safely and affordably.

We're on a mission to make financial services accessible, simple, and human — and we're growing fast.

We're looking for a visionary Head of Performance Marketing & Digital to scale our digital growth engine across emerging and developed markets.

If you thrive on blending data, creativity, and technology to drive measurable impact, this is your chance to make a global difference.
About the Role
You'll own, lead, and scale Mukuru's global performance marketing and digital acquisition strategy.

This role combines strategic leadership with hands-on execution — designing campaigns that move markets, optimizing MarTech systems, and leading a distributed team of marketers who live and breathe growth.

You'll balance the art and science of marketing — blending data-driven experimentation with cultural intuition across multi-country audiences.
What You'll Do
+ Develop and execute Mukuru's global performance marketing strategy across paid media, SEO, affiliate, ASO, and digital partnerships.
+ Manage multimillion-dollar budgets across geographies, ensuring smart spend and maximum ROI.
+ Localize creative, copy, and media mix for diverse markets — from high-tech to mobile-first, low-data environments.
+ Build and evolve a fit-for-purpose MarTech stack that powers omnichannel campaigns and automation.
+ Lead adoption of AI, analytics, and automation tools that scale customer acquisition and engagement.
+ Drive data-driven decision-making — from real-time dashboards to advanced attribution models (MMM, multi-touch).
+ Champion digital experience and conversion optimization (CRO) with experimentation frameworks and A/B testing.
+ Partner cross-functionally with Product, BI, and Finance to align marketing investments with growth goals.
+ Recruit, coach, and grow high-performing teams across markets.
+ Report directly to the Chief Marketing Officer, shaping the future of digital marketing at Mukuru.


What You'll Bring
+ 12+ years in performance or digital marketing, with at least 5 years in a leadership role across multi-market operations.
+ Proven experience managing $5M+ marketing budgets with full ROI accountability.
+ Strong technical knowledge of MarTech ecosystems, analytics, and ad platforms (Google Ads, Meta, TikTok, programmatic).
+ Expertise in data-driven performance management, attribution, and digital experimentation.
+ Experience leading multi-disciplinary teams across regions and time zones.
+ Postgraduate qualification in Marketing, Business, or Data Analytics (Honours or higher).


Nice-to-Haves
+ Experience scaling digital marketing in emerging or mobile-first markets.
+ Understanding of privacy frameworks (GDPR, POPIA).
+ Familiarity with AI tools, CDPs, and automation platforms.



I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying.

We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent.

So come on, take a leap of faith, and send your application if you meet majority of our requirements.

Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited” Maybe you are just the future Mukurian we need!!


Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a ‘work-like' environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers.

If you do not receive any response after two weeks, please consider your application unsuccessful.


NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY'S DIVERSITY AND INCLUSION PLANS




Required Skill Profession

Other General


  • Job Details

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Are You Looking for Head of Performance Marketing and Digital Job?

Great news! is currently hiring and seeking a Head of Performance Marketing and Digital to join their team. Feel free to download the job details.

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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Mukuru adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying South Africa laws and regulations

What Is the Average Salary Range for Head of Performance Marketing and Digital Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Cape Town. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Head of Performance Marketing and Digital?

Key qualifications for Head of Performance Marketing and Digital typically include Other General and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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To improve your chances of getting hired for Head of Performance Marketing and Digital, consider enhancing your skills. Check your CV/Résumé Score with our free Tool. We have an in-built Resume Scoring tool that gives you the matching score for each job based on your CV/Résumé once it is uploaded. This can help you align your CV/Résumé according to the job requirements and enhance your skills if needed.

Interview Tips for Head of Performance Marketing and Digital Job Success

Mukuru interview tips for Head of Performance Marketing and Digital

Here are some tips to help you prepare for and ace your Head of Performance Marketing and Digital job interview:

Before the Interview:

Research: Learn about the Mukuru's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.

Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.

Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

Additional Tips:

Be Yourself: Let your personality shine through while maintaining professionalism.

Be Honest: Don't exaggerate your skills or experience.

Be Positive: Focus on your strengths and accomplishments.

Body Language: Maintain good posture, avoid fidgeting, and make eye contact.

Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Head of Performance Marketing and Digital interview at Mukuru, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Mukuru's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

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