Know ATS Score
CV/Résumé Score
  • Expertini Resume Scoring: Our Semantic Matching Algorithm evaluates your CV/Résumé before you apply for this job role: MID Copywriter.
South Africa Jobs Expertini

Urgent! MID Copywriter Job Opening In Gauteng – Now Hiring Publicis Groupe



Job description

Job title : MID Copywriter Job Location : Gauteng, Johannesburg Deadline : November 23, 2025 Quick Recommended Links

Overview

  • We are seeking an experienced and conceptual MID Copywriter to develop award-winning, impactful creative content for one of South Africa’s most recognised automotive brands—Toyota.

    With a primary focus on above-the-line (ATL) channels, you will craft campaigns spanning TV, print, radio, social media, as well as digital platforms.

    This role requires strong conceptual abilities, strategic thinking, and writing skills.

  • As the creative force behind integrated campaigns in South Africa, Namibia, and Botswana, you will collaborate closely with an Art Director and the Creative Director to push the boundaries of innovation and deliver high-standard, brand-building work.

Responsibilities

  • Content Creation: Develop compelling and effective copy for TTL campaigns, including TV, print, radio scripts, digital ads, and social media content.

  • Concept Development: Collaborate with an Art Director and Creative Director to create innovative, conceptual ideas that resonate with the target audience and meet client objectives.

  • Award-Winning Creative: Drive creativity to develop brand-building, award-winning campaigns.

    Winning awards or demonstrating prior recognition in creative circles is a significant advantage.

  • Cross-Platform Adaptability: Create and adapt content across different mediums, ensuring consistency in brand messaging, tone, and style.

  • Collaboration: Work closely with the Art Director and Creative Director, while also partnering with strategy and marketing teams to align content with campaign objectives.

  • Market Relevance: Develop creative work tailored to local markets in South Africa, Namibia, and Botswana.

  • Campaign Execution: Participate in brainstorming, pitches, presentations, and feedback sessions to bring ideas to life.

Qualifications

  • Minimum 3 years of professional copywriting experience, within a creative agency.

  • Strong conceptual thinker with a proven portfolio showcasing creativity, craft, and strategic, and integrated campaign work.

  • Exceptional writing and editing skills, with a keen eye for detail and a passion for producing high-quality, engaging copy.

  • Bachelor’s degree (or equivalent) in Copywriting, English, Marketing, or branding.Completion of an advertising or branding qualification preferred.


  • Media / Advertising / Branding jobs


Required Skill Profession

Other General



Your Complete Job Search Toolkit

✨ Smart • Intelligent • Private • Secure

Start Using Our Tools

Join thousands of professionals who've advanced their careers with our platform

Rate or Report This Job
If you feel this job is inaccurate or spam kindly report to us using below form.
Please Note: This is NOT a job application form.


    Unlock Your MID Copywriter Potential: Insight & Career Growth Guide