Mid Copywriter

Job description

Mid Copywriter (Mid)

Brandtech+ (formerly known as OLIVER+) is a global team of creative thinkers, tech-savvy trendsetters, and production pros specialising in film, CGI, automation, AI, motion design, and digital/print content.

We partner with over 300 clients in 40+ countries and counting.

Our focus is to connect clients with high-quality solutions, talent and ambitious opportunities worldwide.

As part of The Brandtech Group, we’re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work.

Our AI solutions enhance efficiency, spark creativity, and drive insightful decision‑making, empowering our teams to produce innovative and impactful results.

Role:

Copywriter (Mid)

Location:

Remote until further notice

A Little Bit About The Role & Team:

The Brand is undergoing a transformation to become a digital‑first, productised training business.

The Copywriter will be a key member of a newly formed, high‑impact marketing team that will fully replace the Brand's existing function.

The team will work closely with the Head of Marketing.

The purpose of this role is to ensure the brand produces high‑quality, engaging content that drives brand awareness, engagement, and lead generation.

You will be responsible for creating day‑to‑day content that aligns with the Brand's tone of voice and brand guidelines.

This role focuses on delivering creative, intelligent and well‑written content that resonates with the target audience and supports marketing initiatives, product launches, and thought leadership.

Working with the Copy Lead, you'll collaborate with the team to develop content, ensuring it's on brand, delivered on time, and meets a high standard of quality.

You'll be a champion of the Brand's tone of voice and verbal identity, knowing what makes us sound like us.

A proven track‑record of working with similar brands – think premium, high intellect (e.g. The Economist, Audi) and TOVs – is highly beneficial.

Understanding and working with relevant AI programs is essential.

This role will focus on delivering thoughtful, impactful, and effective short and longer‑form copy content across performance marketing channels.

What You'll Be Doing:

• Create high‑quality day‑to‑day content, including emails, social media posts, web copy, and blogs.
  
  
• Support thought leadership projects (e.g., podcasts, case studies, award nominations, whitepapers).
  
  
• Collaborate with product marketing to ensure product‑related content is on brand (e.g., demo videos, product launch materials).
  
  
• Ensure all content you produce adheres to Brand's tone of voice and verbal identity, and be a champion for keeping those documents up to date.
  
  
• Work with designers and videographers to develop multimedia content (e.g., video scripts, PDFs).
  
  
• Research industry trends and competitor content to inform your work.
  
  
• Ensure content is SEO‑friendly and optimised for digital channels.
  
  
• Maintain and organise content repositories for easy access and future use.
  
  
• Track basic content performance metrics and make recommendations for improvement.
  
  

What Is Required:

• Strong creative writing skills with a good understanding of tone of voice and brand identity.
  
  
• Ability to deliver high‑quality content that is engaging and on brand.
  
  
• Basic understanding of SEO and blogging best practices.
  
  
• Solid organisational skills and attention to detail.
  
  
• Ability to collaborate effectively with designers, marketers, and other stakeholders.
  
  
• Proactive in identifying content gaps and opportunities.
  
  
• Ability to manage multiple tasks and meet deadlines.
  
  
• Familiarity with the Brand's products and solutions.
  
  
• Understanding and familiarity with using AI platforms to enhance and support copywriting.
  
  

What Good Looks Like:

• Quality and consistency of day‑to‑day content.
  
  
• Timely delivery of content for marketing initiatives and product launches.
  
  
• Engagement metrics (e.g., social media interactions, blog views, email open rates).
  
  
• Accuracy and adherence to the Brand's tone of voice.
  
  
• Organisation and maintenance of content repositories.
  
  
• Contribution to thought leadership projects and content campaigns.
  
  

BeAmbitious to succeed

BeImaginative to push the boundaries of what's possible

BeInspirational to do groundbreaking work

Bealways learningand listening to understand

BeResults‑focused to exceed expectations

Be actively pro‑inclusive and anti‑racist across our community, clients and creations

Brandtech+, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected.

All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

Brandtech+ has set ambitious environmental goals around sustainability, with science‑based emissions reduction targets.

Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Required Skill Profession

Advertising, Creative